Bright Idea Toys - About Us

Welcome to Bright Idea Toys where you will experience a huge selection of educational toys that kids love in addition to decades of experience in serving customers.   We carefully select award winning toys with exceptional play value.  It is our mission to select high quality toys that are designed to meet specific developmental needs.  Whether you are visiting our Bright Idea Toys location at 1050 Schnucks Woods Mill Plaza, Town & Country, Missouri 63017, 636-386-8300 or shopping with us online, we appreciate the opportunity to make your shopping experience excellent.  Bright Idea Toys is locally owned & operated since 2006 and it is our pleasure to serve you!



Staff Picks!